Deriva
from "drifting" — a psychogeographic exploration
A modern take on StumbleUpon — built for people who are tired of algorithms that just reflect them back at themselves.
Users "drift" through curated links via a roulette-style interface, with community voting shaping what surfaces next. The focus is meaningful discovery — content that sparks curiosity, not just clicks.
Core mechanics
The problem
Modern content platforms optimize for time-on-site, not quality-of-discovery. Recommendation engines are mirrors, not windows.
The design answer
Remove the feed entirely. Replace it with a single button and a roulette. Let community taste — not an algorithm — decide what's worth drifting into.